Connect Before the Circle!

Join other WAA conference attendees with networking sessions and an overview of what we’re going to Circle Up around onsite.

We’re hosting a series of networking sessions focused on this year's Circles — After this year’s subcommittee sets the scene, with insights and excerpts from the forthcoming White Paper, they’ll help lead small-group discussions in breakouts as well as share-outs with the larger group around each of our three Big Themes


Beyond the Circle | Tuesday, July 7 at 11am PT

Circle Up! with colleagues who have mastered genre fluidity and programmed compelling crossover and fusion works. Learn which genre-blending artists are touring now, how to connect them to resonant audiences beyond your usual subscribers, and ensure those who already feel at home in your space are prepared for something new!feel ready to push their own comfort elvels

Circle Leaders

  • Beatrice Thomas, Authentic Arts & Media

  • Nadhi Thekkek, Nava Dance Theatre

  • Scott Levy, Green Box Arts


Youth & Family Circle | Wednesday, July 8 at 11am PT

Discover the range of works touring for multi-generational audiences, from familiar favorites to emerging adventures. You’ll learn how to market to the family or to educational decision makers. Not only on the proscenium or in the auditorium, we’ll also discuss activating your venues unlikely spaces, and how to integrate your programming without siloing it.

Circle Leaders

  • Spring Karlo, Holden & Arts Associates

  • Ruth Wikler, Clark College Foundation


Arts & Entertainment | Thursday, July 9 at 11am PT

Join colleagues who’ve mastered the art of crowd-pleasing with purpose! From nostalgia that delivers an impeccable experience to holiday shows that become annual traditions. You’ll discover what fills the room, delights audiences, and strengthens your mission without apology.

Circle Leaders

  • Jacob Deaton, GPG Touring

  • Jessica Akers, Oakview Group - Grand Junction

  • Randy Vogel, Mesa Arts Center


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WAA OAK Reveal! Showcases & More