Marketing Coordinator/Performing Arts & Event Center


  • Plan, supervise, administer and evaluate programs that meet or exceed attendance, customer service and sales/revenue goals.
  • Maximize the visibility of the Performing Arts & Event Center, consistent with institutional goals and policies and long range objectives.
  • Assure the Performing Arts & Event Center’s brand is managed to ensure quality, consistency and accuracy in all communications.
  • Oversee or commission audience development and market research as needed, and facilitate the development of strategies based on analysis.
  • Work collaboratively with management team, the Patron Services and rental Coordinators in establishing appropriate goals for ticket sales, campaigns and other strategies to ensure rental activity.
  • Work closely with management team on long range planning and master calendar. Prepare budget information as needed for that process to achieve fiscal and planning goals.
  • Oversee trends and results, and create and help implement mid-course correction strategies as necessary.
  • Work with the Development Supervisor in the packaging and solicitation of sponsorships and in-kind support for campaigns. Ensure fulfillment of agreed upon donor recognition.
  • Oversee negotiations of contracts with outside vendors for provisions of sales, marketing research, design printing and other services, and ensure competitive pricing and quality of work.
  • Maintain department archive files (PR, advertising, promotions, photos, audience comments, etc.)
  • Maintain all marketing and communications activities, including but not limited to public relations (press, program books and patron magazine); advertising (print, digital/electronic, broadcast and other media); season subscription and renewal campaigns (all direct sales and telemarketing); audience research and new subscriber activities; and effective use of news and social media in all facets of the operation. Including:
    • Research and collect up-to-date information, images, and videos for shows and events.
    • Draft e-blasts and assist with other electronic communications such as newsletters, member announcements, online event calendars and more.
    • Draft press releases; maintain up-to-date and accurate online press room.
  • Maintain website and production coordination. Ensure maintenance of marketing web content including but not limited to calendar; home page rotation; subscription and single ticket pages; new items; radio and TV broadcasts; special events; ancillary event registration; and photo, audio and video posts.
  • Act as liaison between Marketing and Information Technology for Marketing web content, testing, and back-end functionality and maintenance.
  • Manage existing and create new social media accounts; be a standard bearer for consistent content and dynamic patron engagement.
  • Solicit and renew advertisers for the annual printed program.
  • Keep display kiosks, information tables, and off-site distribution sites up-to –date with current posters and collateral.
  • Assist with creation of signs, recognition cards, VIP lanyards, etc. for special events.
  • Special projects as assigned such as Spanish and/or Korean translation for printed materials.
  • Assist with pre- and post-show events and lectures, VIP parties, Annual Gala, etc.
  • Weekend and evening hours required.
  • Special event support as needed.
  • Perform related duties as assigned.


  • High-level writing, editing, and proofreading skills.
  • Intermediate to advanced graphic design skills, including design software such as Photoshop and Illustrator.
  • Online marketing experience and social media best practices knowledge.
  • Proficiency with Microsoft Office products such as Word, Excel, Publisher, and Outlook.
  • Familiarity with Constant Contact or other email marketing systems such as WordFly and/or other email marketing services.
  • Experience maintaining web pages in a CMS environment (such as WordPress) and/or confidence in learning new technologies.
  • Develop and edit copy and content for marketing materials.
  • Create digital assets for online campaigns, including website and digital advertising.
  • Primary contact for Webmaster requests.
  • Facilitate relationships with graphic designers, printers and mail house.
  • Knowledge of basic marketing principles including e-marketing, digital advertising, writing and copy-editing.
  • Proficiency with HTML, CSS, Adobe Photoshop and Illustrator.
  • Experience with graphic design; digital content creation a plus.
  • Excellent customer service and problem solving skills.


  • Work independently; prioritize tasks; and exercise good judgement and initiative.
  • Work collaboratively, proactively and professionally throughout the organization and with stakeholders such as vendors, artists, guests and others.
  • Evaluate marketing trends and analysis. Apply analytical skills to interpret data and prepare conclusions and recommendations based upon information collected.
  • Manage complex strategic plans and programs; work effectively under constant deadlines; must possess excellent organizational and time management skills, and careful attention to detail.
  • Interact with artists, staff, the public and volunteers in an effective, professional, confidential and tactful manner.
  • Communicate clearly and effectively, both orally and in writing.
  • Take initiative, show good judgement, and manage projects from beginning to end.
  • Accurately write, edit, and proofread various documents and marketing materials in printed and electronic format.
  • Manage details efficiently and accurately.
  • Successfully pass a background check.


Bachelor’s degree in Business/Communications or equivalent relevant work experience in marketing and public relations in the non-profit performing arts and events/entertaining filed. Minimum of two (2) years of general office experience along with two (2) years of marketing experience in a similar role that involved oversight of complex and collaborative project. Two (2) years of experience using a current website software and desktop publishing software such as INDESIGN. Marketing, public relations, sales or arts background experience preferred. Bilingual preferred.

TO APPLY:  Please complete a required City of Federal Way application form and attach resume and cover letter.  Applications available at City Hall, 33325 8th Avenue South, Federal Way, online at, or by calling 253-835-2530. Successful candidates for this position will be subject to a background check pursuant to RCW 43.43.832.