Advertising Opportunities

Promote Your Artists or Program with WAA

Advertising in advance of the conference is an important part of maximizing your registration. Establish a visual presence online and familiarize presenters with your brand!


NEW - Advertise in our Conference E-Blasts!

Each morning of the conference, September 2-5, we will send out an e-blast to all conference attendees detailing the day's highlights. Pick your day and size and get your advertisement in every delegate inbox. Click here for pricing and details.


Bundle and Save!

WAA offers great savings with our conference advertising packages: be sure your program or artist is front and center. Don't miss out on these great deals!

Discount Advertising Packages:

  • A: 30% OFF = 1 newsletter ad + 1 guide ad + 1 web banner ad
  • B: 20% OFF = 1 newsletter ad + 1 guide ad
  • C: 10% OFF = Buy 1 banner ad for 3 months


Website Banner Ads

Direct WAA website traffic to your website!

  • Direct traffic to your own website! WAA Conference banner ads link directly to any URL you provide.
    • Full Banner Ad
      • TOP of conference and select pages
      • Per 30 days: $90 member / $155 nonmember
      • Size in PIXEL: 620w x 70h @ 300 DPI
    • Vertical Banner Ad
      • BOTTOM of conference and select pages
      • Per 30 days: $60 member / $95 nonmember
      • Size in PIXEL: 147w x 200h @ 300 DPI
  • Submission Guidelines


Western Ways Newsletter

Market your Artists in the online Conference Issue!

  • Per 90 days: $150 member / $275 nonmember
  • Advertise in the Conference Issue of WAA's Newsletter; your ad will link directly to any target URL you provide. The newsletter is published to the WAA website and is announced in directly emails to all WAA members and registered conference attendees in mid-July.
    • Front Page
      • WAA's Newsletter features responsive formatting optimized for viewing on an array of desktop and mobile devices. Each Western Ways advertisement must be submitted in two sizes.
        • Landscape: Size in PIXEL: 500w x 295h @ 300 DPI, and
        • Portrait: Size in Pixel: 500w x 600h @ 300 DPI
    • To request sizing design templates (Adobe Photoshop CS3) please contact Michael Knapp.
  • Submission Guidelines


Conference Guide

Promote your artists, showcase, & exhibit to all delegates!

The Conference Guide is an essential resource distributed to all attending delegates onsite in Seattle. It lists all conference activities for the week, including Independent Showcase Listings. The guide provides an excellent opportunity for you to advertise your artists* or program.

  • The Conference Guide is a 5.5"w by 8.5"h booklet.
  • Ads available to current WAA members only.
  • Deadline: Friday, July 25, 2014.
    • Full Page Ad
      • $425 color, $300 black & white
      • 4.5"w x 7.5"h
    • Half Page Ad
      • $275 color, $200 black & white
      • 4.5"w x 3.75"h
    • Premium Placement Upgrades
      • Advertising Section - First: $150
        • Advertisements are placed alphabetically in the Advertising Section of the Guide. Move your ad to front and center!
      • Advertising Section - Final: $100
        • Distinguished placement as the final advertisment in the Advertising Section.
      • Showcase Adjacent: $75
        • Place your ad as near as possible to your Independent Showcase* Listing.
  • Submission Guidelines


Independent Showcase Listings

Promote your showcase online and in print!

Independent Showcasing is an opportunity for exhibiting artists and artist/managers to produce their own showcase and present their talents to the WAA membership and attending delegation. With an Independent Showcase Listing, you can advertise your performance* on the WAA Conference Website and in the Conference Guide.

  • The fee for each listing is $40. Each additional time listing is $20.
  • Showcase Registration will be open online to registered exhibitors June 15 - July 25.

*Advertising & Listing Guidelines & Restrictions

WAA will not publish or advertise any showcase times of artists who are not represented by an exhibiting WAA member; this applies both to showcases produced in the host hotel as well as those produced at off-site venues.

  • Only Independent Showcases that conform to the official Conference Schedule’s Independent Showcasing timeslots will be published or advertised by Western Arts Alliance.

2014 Independent Showcasing Hours:

Tuesday, September 2, 8:30 pm - 12:00 am midnight

Wednesday, September 3, 8:00 pm - 12:00 am midnight

Thursday, September 4, 8:30 pm - 12:00 am midnight

  • While tickets may be sold to the general public for Independent Showcases, all WAA Conference delegates must be allowed to attend Independent Showcases free of charge.